Disneyland Paris – initially called Euro Disney – opened on 12 April 1992 and is pictured here during the press preview the day before. The resort had a rocky first few years, struggling with losses and failing to attract as many visitors as its American counterparts.

Yet thanks to advertising campaigns in the early 2000s, by 2005 Disneyland Paris had turned its fortunes around and become the number one tourist destination in Europe, selling more tickets than the Louvre and the Eiffel Tower.

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