Jumping up three positions in the rankings since the start of 2022, Guernsey – the second largest of the Channel Islands – is 14th on our list. While not a country, consumer prices in this British Crown Dependency are 11% higher than in the UK, while rent costs are a staggering 36.6% more.

And visitors are apparently feeling the pinch before they even land in Guernsey. President of the Guernsey Hospitality Association (GHA), Alan Sillett, has argued that expensive air fares are the main factor putting tourists off from visiting the island. According to a bulletin published last summer, visitor numbers in Q1 of 2023 were 20% lower than in the same period of 2019.

Revealed: Where the UK ranks among 30 most expensive tourist destinations